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david beckham
Athlete trade marks
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AI
Time to read: 5 min
The legal play behind athlete trade marks
April 23, 2026
An zoomed image of athletes hands on the start line of a track with the words sideline moves over the top
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Features
Time to read: 7 min
Sideline Moves: Salford City gets new US majority owner
December 19, 2025
An zoomed image of athletes hands on the start line of a track with the words sideline moves over the top
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Fan Engagement
Time to read: 6 min
Sideline Moves: David Beckham joins Bank of America
November 21, 2025
An zoomed image of athletes hands on the start line of a track with the words sideline moves over the top
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Features
Time to read: 7 min
Sideline Moves: Top three women leading US sports
October 24, 2025
Wembley, London, England - May 11 2019: National League Play-Off Final, Salford City FC v AFC Fylde at Wembley Stadium.
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Football
Time to read: 3 min
Gary Neville and David Beckham’s dream team to lead Salford City FC 
May 9, 2025
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Basketball
Time to read: 3 min
Insider Insights 2023: Sports’ striving to engage the masses
December 28, 2023
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Features
Time to read: 3 min
Eddie Lewis: David Beckham’s arrival brought seismic shift to MLS 
November 7, 2023
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Football
Time to read: 2 min
David Beckham to lead Apple TV+ Real Madrid docuseries
March 2, 2023
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Partners
Time to read: 2 min
Guild Esports finalises EMEA-wide Subway sponsorship
March 26, 2021
Citi Field, home to MLB franchise the New York Mets
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Features
Time to read: 3 min
Insider Sport’s Year in Review: September - October
December 31, 2020
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Fan Engagement
Time to read: 2 min
Manchester United extends global reach with Douyin
November 9, 2020
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Esports
Time to read: 2 min
Beckham’s Guild Esports signs multi-million mystery sponsorship deal
October 20, 2020
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Fan Engagement
Time to read: 2 min
Everton announces ‘eFriendly’ initiative with Inter Miami CF
June 30, 2020
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Media Rights
Time to read: 2 min
Eleven Sports opts to broadcast One World: Together At Home music concert
April 16, 2020
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UK
Time to read: 2 min
Raheem Sterling announced as the newest face of Gillette
October 10, 2019
BREAKING
Football
Time to read: 2 min
Inter Miami toasts Heineken partnership
August 6, 2019
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Hospitality
Time to read: 2 min
New MLS side places focus on hospitality with Elevate deal
May 29, 2019
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MLS
Time to read: 3 min
MLS announces expansion plans with Sacramento and St. Louis leading the line
April 24, 2019
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Deloitte approved falsified Abramovich accounts, BBC finds
2
Will the London Broncos compete in the 26/27 Super League season?
3
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
4
How AS Monaco and Payhound are building a partnership beyond visibility
5
Flamengo and Fluminense take betting ban protest to shirts for Rio derby
Features
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
BREAKING
Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026
Football clubs in Brazil against betting ban
BREAKING
Features
Time to read: min
Nine Brazilian clubs warn betting ban would push teams into insolvency
September 18, 2026